Home Fashion 22 Beauty Products Founder Emily Parr Swears By

22 Beauty Products Founder Emily Parr Swears By


The Lineup is a monthly series where we’re giving you an inside peek at the beauty lineups of cool fashion people, editors, makeup artists, hairstylists, and estheticians—all the people we trust the most. Get ready for a behind-the-scenes look at all the can’t-live-without products that make their worlds go ’round.

We all know it’s important to follow our intuition, but what if we could extrapolate this quintessential rule to skincare? Emily Parr did—she’s the forward-thinking founder of two skincare brands, HoliFrog and Current State. Before Parr became an entrepreneur, she was a beauty publicist for over a decade. She found that she always took a more holistic, functional, and intuitive approach to beauty, which led to her developing something she coined as “skintuition.” This concept is all about listening to your skin and the bio-individual cues it gives on a daily basis, so you can give it the exact products it needs to glow.

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Author: NewsHubMagzine



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