Believe it or not, Abercrombie & Fitch is in the midst of a major comeback, and we are all in. Surely, there were savvy shoppers aware of the shockingly good product assortment before this niche cultural moment, but it was this viral TikTok dress that reintroduced me to the nostalgic mall brand I once knew. I thought I left Abercrombie in the past along with the moose logo–embroidered polos and cutoff denim miniskirts that still haunt me from well over a decade ago, but confusing as it may be to my past self, I’m once again becoming an A&F girl.
It’s truly a “never say never” type of scenario because the brand has entered a new era of cool, and I’m suddenly backtracking. Sitting down to scroll through the products as a late 20-something, I was pleasantly surprised to find a trove of really pretty and elevated pieces like linen skirt sets and drop-waist dresses that I can 100% see myself wearing today. Ahead, shop the 32 new items I’m loving now and know you will be too.