The inspiration behind the highlighter: “The inspiration for this product, from formula to packaging, came from our team and what they wanted from our assortment. Convenient, portable, and foolproof were all top choices! We were inspired by our favorite packaging from our teenage years!” — Selma Terzic

What makes it unique: “It’s travel size, which means you can drop it in your bag for glow-on-the-go touch-ups and quick day-to-evening changes. But also the formula has Oleogel, which makes a super-smooth finish that helps blur fine lines.” — Alex Byrne

Who it was created for: “Everyone! Whether you are a makeup expert or a total novice, this product gives you that healthy glow every time. It works on all skin types and tones. We are hoping this will be in every beauty lover’s makeup bag!” — Terzic

Fingers or brush: “For the most radiance, I use the rollerball, swirl on circles of the pearlized pigments, then tap with my fingers, and it melts into the skin. If I want a more stealth application, I’ll roll on circles and brush into the skin so it sheers out faster. The brush method is also super quick if you’re covering most of your face.” — Byrne

Under-the-radar application tips: “There are so many techniques I’ve learnt along the way! I love using Rollaway Glow in the corner of the eye to brighten and widen. I also love using our Rose Potion shade as an all-in-one blush/highlighter for a radiant, rosy-cheeked glow! A little highlight along my jawbone is one of my top-secret tips, and recently, I’ve been taking a little liquid highlighter on a small, fluffy brush and applying it to the middle of my eyelids. Also, people forget to continue a dewy-skin look down onto the shoulders and décolletage, so I roll this gorgeous formula onto my collarbones and begin working the glow across the chest and down the arms for a luminous look that feels seamless with the finished makeup.” — Terzic

Which shade to try: “For a glowing blush on pale skin tones and for a lux highlight on deeper skin tones, I really like the warmth of Rose Potion. Champagne Chic works as a Goldilocks highlight (not too hot and not too cold) on all skin tones, and Peach Paradise looks rich on more olive and caramel skin tones. Mostly, I use two shades—for example, placing Champagne Chic on temples and Peach Paradise or Rose Potion as blush for contrast.” — Byrne