Blush has been enjoying a sort of renaissance. Over the past few years, we’ve watched blush completely explode onto the scene. It’s not an afterthought that you dab sparingly into the apples of your cheeks anymore—blush is the main event. People are sculpting their cheeks with blush, tapping it onto the bridge of their nose for a sunburnt effect, and even “blush draping” by blending it into their eye shadow.
As blush continues to dominate, tons of new, better blush formulas have entered the market. Most of the newer formulas have been in the form of liquids and creams (think the TikTok-famous Rare Beauty Soft Pinch Liquid Blush, $20), but we haven’t seen many powder formulas on the market. I’ve personally been fairly happy with the shift—I find that powder blushes have the tendency to cake out my makeup, nix my glow, and accentuate every pore, crease, and blemish.
Now, the new Haus Labs Color Fuse Blush is here to change everything. It’s a unique gel-powder formula that fixes every woe you’ve ever experienced with powder blush in the past. Rather than sitting on top of makeup, the gel powder is able to melt flawlessly into your skin and give an ultra-natural finish.
“I love that Color Fuse Blush is smart color,” says Sarah Tanno, Haus Labs global artistry director. “It is packed with hydraberry and fermented arnica, which helps to calm and soothe the skin while you’re wearing it, and it is great for acne-prone skin. All the shades were formulated to work on every skin tone. The shade range is beautiful, buildable, and versatile.”
The blush comes in five colors, each using patented biomimetic pigments that mimic the natural ceramides found in skin, which make the blush feel weightless once you apply it. There’s Açaí Sky, a berry purple; Dragon Fruit Daze, a cool-toned pink; Hibiscus Haze, a mauve-leaning pink; Pomelo Peach, a soft coral; and Watermelon Bliss, a bright red.
After I got my hands on these blushes, I knew I had to put them to the test. To do that, I had seven members of the wider Who What Wear beauty team join me in testing out each blush color and letting me know what they thought. Keep reading for our unfiltered input on the hottest powder blush formula we’ve seen in a minute.